When somebody asks us about our favourite desginers, there’s a specific bunch of them that comes to our minds automatically: Miuccia Prada, Coco Chanel (or Karl Lagerfeld for that matter), Cristobal Balenciaga, Alexander McQueen and other big names of the industries. But is this really still the truth? Do we really blindly follow the fashion icons or do we search for a sense of a personal style in the creations of the young individuals? Is there a place for Hussein Chalayan and Prabal Gurung on the fashion market?
Chalayan’s hat-umbrellas… Want one badly!
Emma Watson in Prabal Gurung…
…and the Dutchess herself in Prabal Gurung as well!
I’m far from stating that I don’t admire the work of the greatest names in fashion industry – they are on the top of the top for a reason. Not to mention, some of those couture houses hire fresh rookies to continue the good job, the perfect example might be Alexander Wang’s time at Balenciaga. But those big brands come with some history, established targets and certain expectations which very often are concidered as a limitation to the young designers’ creativity. Unless, of course, their creative vision is 100% compatibile with all the conditions I’ve mentioned above – a combination like that is a hit that allowes 100 years old couture houses to retain their top title (another example – Christopher Bailey for Burberry).
Nevertheless, the question still stands – how do we feel about fresh ideas, not necessarily written about in Vogue? Well, I think I speak for the whole fashion industry when I say that the situation has changed – we seek for new, for individual, for something with ‘it’ element. And since the strict lines between what’s trendy and what isn’t are blurred, we no longer have to fear about being scrutinized, rather prepare for being praised for having a good eye for interesting accessories or new talents out there.
New talents. That’s where I was heading towards this entire time since today I present the outfit that was designed by my insanely talented friend, Ania Strelau. Every piece, except for the green blazer (thrift shop trophy), are created by her (also except for shoes, but she did the make up AND took the pictures!). For what I’ve seen so far, Ania doesn’t really go crazy with form and colour – she’s a fan of simplicity in those matters, but what she likes to play with are textures. Combining different kinds of them is also my thing, so I’m very fond of her creations!
Do you have any favourite soon-to-be-big designers?